New IGD heatmap highlights largest alternatives for motion in grocery store packaging

Posted on Apr 13, 2023

As a part of the meals and client items business’s shared ambition to halve the environmental affect of the UK packaging system by 2030, IGD has launched a brand new heatmap report to focus on the place the alternatives for motion lie in UK supermarkets.

‘Packaging: Which supermarket categories have the biggest opportunities for action?’ is a free report that goals to assist business take motion and refocus sustainability efforts on packaging options which have the best optimistic affect. IGD says taking a look at merchandise and packaging classes which have a excessive environmental affect is essential to assembly the business ambition. 

Apparently, this is available in gentle of latest, however comparatively small client criticism of Sainsbury’s not too long ago new packaging for its mince, which was undertaken to cut back its use of arduous plastic trays. The product is now offered in a vac pack.

The IGD report discovered:

• 50% of all grocery store packaging impacts are from beer, wine, spirits, non-alcoholic drinks, dairy and sauces
• 11% of all grocery store packaging impacts are from meat, fish and canned merchandise
• 9% of all grocery store packaging impacts are from toiletries, cosmetics and cleansing merchandise

Every of the grocery store classes have been scored based mostly on 4 environmental indicators: local weather change, land use, water use and virgin useful resource use. 

Mark Little, director of Sustainability Programmes at IGD, stated: “In 2021, we introduced collectively stakeholders from throughout the meals and client items business to create a shared ambition – to halve the environmental affect of all packaging techniques by 2030. Following this, final 12 months we produced an insights report with business which discovered that assembly the 2030 ambition would require a minimum of a 20% discount within the quantity of packaging put in the marketplace, a rise in recycled content material and decarbonising the availability chain. 

“Our newest report will present insights serving to companies to focus on their motion, which is essential to driving optimistic change and assembly the ambition.”

Along with the grocery store heatmap report, IGD has additionally created: How to make sustainable packaging choices: an interactive tool, a free on-line software that helps those that design or buy grocery packaging, to combine sustainability into their decision-making utilizing lifecycle considering. Its objective is to information customers by means of a sequence of questions, prompts and explanations to discover the important thing sustainability concerns at every stage of the packaging lifecycle.

Each the grocery store heatmap report and interactive instruments are a part of the subsequent part of IGD’s sustainable packaging work, following the launch of ‘Halving the environmental impact of the UK packaging system’ final 12 months. 

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